Social Media Marketing

Hints, tips and best practices to reach, engage and covert your audience on social media. SEO Sydney’s series of self help Social Media Webisodes will show you how to make optimal use of popular networking sites like Facebook and Twitter. Learn insider tricks such as when and where to place paid ads as well as techniques on to stimulate engagement. We’ll also combine your new-found social media knowledge by taking a look at how Focus Search ran a successful social media campaign for Prince’s Welcome2Australia Tour. For other great related content, be sure to check out our more popular videos:

  1. Google Analytics The Basics Explained, Google Analytics Traffic & Goal Reporting
  2. Decoding PPC Management: A Deep Dive into Core Principles

  3. How To Reduce Your Website’s Bounce Rate?

  4. Marketing Personas: Building your Ideal Customer

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Split testing is a method of trialling two different ad layouts, to see which option is most likely to drive clicks and conversions. Even simple changes can make big improvements to your campaign overall.

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