Our AI analyses your website across 200+ ranking factors. Schema markup, content structure, technical health, backlinks — every issue found, every opportunity identified, with a clear prioritised action plan.
SEO issues don't announce themselves. Your rankings quietly deteriorate as competitors who've fixed these problems rise past you. By the time declining traffic becomes undeniable, you've often lost 6–12 months of compounding organic growth.
An SEO audit identifies exactly what's holding your rankings back — prioritised by commercial impact, with a clear implementation plan rather than a 40-page PDF of technical jargon.
Our AI audit checks 200+ ranking factors in 60 seconds — schema markup, content structure, local signals, Core Web Vitals, crawlability. Get an instant read on your biggest issues.
Our comprehensive audit goes beyond automated tools — manually examining crawl allocation, content quality, link profile, competitor gaps, and AI search readiness. Delivered as a prioritised action plan.
Unlike audits that hand you problems without solutions, every recommendation includes implementation instructions, time estimates, and expected ranking impact. Some clients implement it themselves; most have us do it.
Crawlability, indexation status, XML sitemaps, robots.txt, canonical tags, HTTPS, redirect chains, 404 errors, duplicate content, hreflang tags, and server response codes across every page.
LCP, INP, and CLS measured on real devices. Server response time, render-blocking resources, image optimisation, JavaScript bundle analysis, and CDN configuration — with specific fixes for each failure.
Thin content, keyword cannibalisation, heading hierarchy, E-E-A-T signals, content gaps versus ranking competitors, and AI readiness — how your content appears to both search engines and generative AI.
Domain authority, referring domain quality, anchor text distribution, toxic link identification, competitor backlink gap analysis. Understanding where your authority stands relative to ranking pages.
GBP completeness and category alignment, NAP consistency across Australian directories, citation volume and quality, review velocity, and suburb-specific ranking opportunity identification.
All schema types checked — LocalBusiness, FAQPage, Service, Article, Product, BreadcrumbList. GSC rich results errors, duplicate schema blocks, and AI Overview eligibility assessment.
Our AI instant audit and comprehensive manual audit serve different purposes. Understanding which you need depends on your situation, timeline, and budget.
Most businesses benefit from starting with the AI audit to identify the most urgent issues, then commissioning a manual audit to build a complete 12-month optimisation roadmap.
We crawl your entire website using enterprise-grade tools, mapping every URL, checking HTTP status codes, redirect chains, canonical tags, XML sitemap inclusion, and robots.txt directives. We import Search Console data to cross-reference what Google knows against what actually exists.
We identify the three pages currently outranking you for your primary target keywords and reverse-engineer exactly why — content depth, authority signals, technical setup, and local signals. This reveals your gap and the shortest path to closing it.
Manual examination of crawl allocation, JavaScript rendering, Core Web Vitals root causes, schema implementation, and canonical structure. This goes beyond what automated tools report — we examine the actual rendering output Google sees.
A prioritised action plan — not a 40-page technical PDF. Every issue is ranked by expected ranking impact, categorised by implementation effort, and accompanied by specific instructions. You know exactly what to do, in what order, and why.
Performance earns retention, not contracts. Every month we demonstrate measurable commercial impact through transparent reporting tied to your business objectives. Schedule a discovery conversation to explore whether our enterprise approach fits your organisation.
Get A Quote60% of sites we audit have pages being crawled that shouldn't be: tag archives, parameter URLs, internal search results, low-quality paginated pages. Google wastes its crawl allocation on these worthless pages instead of your high-value content — directly suppressing how quickly new pages are discovered and indexed.
78% of Sydney business sites are missing FAQPage schema on their service pages — the single highest-leverage schema type for AI Overview eligibility. Many more have schema implemented incorrectly: duplicate FAQPage blocks, wrong aggregateRating values, missing required fields flagged in GSC.
Google uses mobile-first indexing. If your LCP is above 2.5 seconds on mobile — common with unoptimised images, render-blocking scripts, and slow server responses — you're being penalised in rankings regardless of your content quality. The fix is usually 80% achieved by compressing images and removing unused scripts.
Multiple pages on your site competing for the same keyword confuse Google about which page to rank. The result: none of them rank well. We identify every cannibalisation instance and implement canonical tags or content consolidation to concentrate authority on the page with the best ranking potential.
Verified performance data from live enterprise engagements. Every metric represents actual organic growth delivered through the strategies and processes described on this page.
Delivered category-defining organic visibility for a national logistics operator through deep technical remediation, strategic content architecture, and sustained authority development across a complex, high-page-count digital property.
Sustained organic growth for a national education provider — including full traffic recovery and 100% growth within five months of a complex website migration, demonstrating enterprise-grade SEO resilience.
An SEO audit is a comprehensive diagnostic of your website's search engine health. It identifies technical issues, content gaps, and missed opportunities that are preventing you from ranking higher. You need one because most SEO problems are invisible to the untrained eye — you could be losing thousands of dollars in potential traffic to issues you do not know exist. An audit gives you a clear, prioritised roadmap for improvement.
Our AI-powered instant audit is instant — enter your URL on our homepage and get results in 60 seconds. Comprehensive manual audits with expert analysis start from $800 for small sites up to $2,500 for large enterprise websites. All paid audits include a detailed report and a 30-minute walkthrough call. The audit typically pays for itself within months through the traffic gains from implementing the recommendations.
The AI audit delivers results in 60 seconds. A comprehensive manual audit takes 5 to 10 business days depending on site size and complexity. Small sites under 50 pages are typically completed within a week. Larger sites or those with complex technical architecture may take up to two weeks for a thorough analysis.
Basic tools typically check basic on-page factors only. Our comprehensive audit includes manual expert review of site architecture, JavaScript rendering issues, crawl budget analysis, competitive gap analysis against your specific Sydney competitors, backlink toxicity assessment, content quality evaluation against Google's Helpful Content criteria, and AI search readiness analysis. We also provide prioritised recommendations ranked by impact — not just a list of problems, but a strategic plan for fixing them.
Yes. Every recommendation specifies exactly what needs to change, why it matters, and how to implement it. We categorise fixes into quick wins you can action immediately, medium-term improvements requiring 1 to 4 weeks, and strategic initiatives for ongoing optimisation. The 30-minute walkthrough ensures you fully understand each recommendation and can confidently brief your developer or team.
Most basic tools only check basic on-page factors like title tags and meta descriptions. Our AI audit analyses your website's readiness for the new era of AI-powered search — Google AI Overviews, ChatGPT, and Perplexity. It evaluates schema markup depth, content structure for AI extraction, FAQ coverage, local signal strength, trust indicators, and answer-readiness. These are the factors that increasingly determine whether your business gets recommended by AI systems.
We recommend a comprehensive audit at least once per year, with quarterly quick checks using our AI tool. You should also audit after any major website redesign, platform migration, or significant content changes. Google updates its algorithms multiple times per year, and what was technically sound 12 months ago may have new issues today. Regular auditing catches problems before they compound into ranking losses.
Schedule a discovery conversation to explore how structured enterprise search optimisation can unlock sustained organic revenue growth for your organisation.
Get A QuoteGet a quote from SEO Sydney — #1 ranked SEO agency